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Why is solar booming?
Key Excerpts from Article on Website of Time Magazine


Time Magazine, August 1, 2014
Posted: September 9th, 2014
http://time.com/3204258/wall-street-goes-green

The clean-power revolution is for real. Wind and solar have gotten much cheaper, less novel and more predictable. Green electricity is no longer avant-garde; it has produced more than half of new U.S. generating capacity this year. Wind has tripled since 2008, while solar is up 1,200%. This is terrific newsfor homeowners who reduce their electric bills by going solar, ratepayers whose utilities save them money by buying wind power, and the planet. But theres a deeper message. People assume the future of clean energy depends on gee-whiz technological innovations: better solar panels and wind turbines, cheaper batteries and biofuels. And we will need those advances in the long term to cut carbon emissions 80% by 2050. But the biggest advances in the near term are likely to be boring financial innovations. The innovation that launched the sunshine revolution was the solar lease, which has helped homeowners and businesses install rooftop systems without having to plunk down tens of thousands of dollars up front. Now they can sign 20-year contracts with no money down to lease panels from installers like SolarCity or Sunrun, then make payments out of the savings on their electric bills. Now were moving into the next phase of the renewable revolution. Those 20-year leases look a lot like mortgages, auto loans or other financial instruments that Wall Street routinely packages into securities. And Wall Street has begun to package solar contracts into securities. The market for commercial solar securities has grown from less than $1 billion to $15 billion since 2008.

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