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A new name for a new agenda: One of the food industrys biggest trade groups rebrands itself
Key Excerpts from Article on Website of CNBC News


CNBC News, September 25, 2019
Posted: January 6th, 2020
https://www.cnbc.com/2019/09/25/grocery-manufacturers-associ...

One of the most powerful Big Food lobbyists wants to change its image. The Grocery Manufacturers Association ... is planning to change its name to the Consumer Brands Association in 2020, a sign the group is trying to distance itself from past troubles. In the past two years, food companies like Campbell, Kraft Heinz, Nestle, Hershey and Unilever have left the GMA, amid disputes. Among the issues that were fiercely debated were how and when to disclose the use of genetically modified organisms (GMOs). The organization says each of the former members left for individual reasons, but the common thread was a failure by the organization to adapt as consumer sentiments and trends were evolving. Gone are the days when we could have one face to policymakers and a different one to consumers, said GMA President and CEO Geoff Freeman. ″Policymakers have little to no influence on the decisions consumers make, he said. The organizations agenda is based on the industrys realization that it must react to consumers demands, rather than fight them, Freeman said. The new name more clearly identifies the companies in its membership: branded names in food, beverage, personal care and household products. GMA wants to fix what it believes is a broken system to help address the countrys recycling crisis. The U.S. does not have uniform recycling laws, which has led to contamination of shipments meant for recycling. Exacerbating this issue, China ... has begun to refuse Americas garbage.

Note: In 2016, the Grocery Manufacturers Association was forced to pay $18 million in damages for violating Washington State law in its opposition to a GMO labeling initiative. For more along these lines, see concise summaries of deeply revealing news articles on food system corruption from reliable major media sources.


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