What do you do when you run out of good ideas? One increasingly popular solution is mindfulness meditation. Google, Goldman Sachs, and Medtronic are among the many leading firms that have introduced meditation and other mindfulness practices to their employees. Meditation is not only useful as a stress-reduction tool but can also enhance creativity, opening doors where once there seemed to be only a wall. To further verify that creativity is among the early benefits of mindfulness meditation ... we set up an experiment. One hundred twenty-nine participants (all of them students) were divided into three groups and assigned a creative task: Generate as many business ideas as possible for using drones. Before the individual brainstorming began, one group participated in a 10-minute audio-guided mindfulness meditation, and a second group participated in a 10-minute fake meditation exercise (they were instructed to think freely by letting their minds wander). A third group started to brainstorm immediately. Each of the three groups generated roughly the same number of ideas. The main difference was that meditators ... demonstrated a 22% wider range of ideas than the two non-meditating groups. We also found that a short meditation, similar to physical exercise, often put people in a more positive and relaxed frame of mind. In the group that had meditated, most people felt less negative. In particular, meditation decreased participants' feeling of restlessness (by 23%), nervousness (by 17%), and irritation (by 24%).
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