UnHerd, the Britain-based publication I lead, published an investigation on April 17 into a transatlantic organization called the Global Disinformation Index. Having received money from the U.S. State Department, as well as the British, German and European Union governments, the GDI issues what amount to blacklists of news publications, on highly tendentious grounds, that online advertising exchanges then consult and can use to justify turning off ad revenue. What has emerged ... is an opaque network of private and government-supported enterprises that appear intent on censoring political views they find unpalatable. When the [GDI] was originally set up, in 2018, it defined disinformation as "deliberately false content, designed to deceive." On this basis, you could see the argument for having fact-checkers to identify the most egregious offenders. But mission creep has set in at the GDI. It has since come up with a definition of disinformation that encompasses anything that deploys an "adversarial narrative" " stories that might be factually true but pit people against one another by creating "a risk of harm to at-risk individuals, groups or institutions" " with institutions defined as including "the current scientific or medical consensus." The de facto alliance between government and groups working to defund disfavored publications " a sort of state censorship laundering arrangement " is particularly alarming. The 2024 National Defense Authorization Act [bars] the Defense Department from placing military-recruitment advertising in publications utilizing GDI, NewsGuard or "any similar entity." The unaddressed problem with these disinformation referees is how their rulings affect online ad services themselves, not just advertisers, with the power to throttle revenue to publications simply for ideological reasons.
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