Saudi Arabia's well-funded public relations apparatus moved quickly after Saturday's explosive execution of Shiite political dissident Nimr al-Nimr to shape how the news is covered in the United States. The execution led protestors in Shiite-run Iran to set fire to the Saudi Embassy in Tehran, precipitating a major diplomatic crisis. The Saudi side of the story is getting a particularly effective boost in the American media through pundits who are quoted justifying the execution, in many cases without mention of their funding or close affiliation with the Saudi Arabian government. Meanwhile, social media accounts affiliated with Saudi Arabia's American lobbyists have pushed English-language infographics, tweets, and online videos to promote a narrative that reflects the interests of the Saudi regime. An editorial published by the Wall Street Journal approvingly quoted Joseph Braude of the Foreign Policy Research Institute claiming that Nimr was a violent extremist. Braude's depiction of Nimr aligns with ... Saudi Arabia's terrorism law, [which] includes as acts of terrorism merely criticizing the government. But as journalists and editors from the Christian Science Monitor, The Guardian, the BBC, and other prominent outlets have reported, Nimr advocated nonviolence and encouraged his followers to protest peacefully. Braude did not provide any evidence for his claims beyond anonymous "Saudi sources."