In recent years, cuddling - billed as therapeutic, nonsexual touch on sites like the Snuggle Buddies and Cuddlist - has become the latest thing in wellness, beyond yoga and meditation. A quasi movement that dates back more than a decade thanks to snuggle mixers sponsored by the nonprofit group Cuddle Party has morphed into a cuddle-for-hire industry of one-on-one sessions. Pro cuddlers promise a physical and psychic salve through spooning, arm tickling and deep embraces. One such practitioner, at $80 an hour, is Brianna Quijada. A manager at a vegan restaurant on the Upper East Side by day, she recently discussed her second career on the Cuddlist network, plying the world's newest profession by night. What drew you to cuddling? "I just wanted touch. It seemed like a safe way to explore that," [said Quijada]. "It seems weird to think that if I wasn't in a monogamous relationship and wasn't having sex, I wasn't getting that kind of touch." What is the value of touch? "When I experience consensual touch, I am more in my body, I'm more comfortable. It's like a feeling of being understood. It raises your oxytocin, it calms the fight-or-flight response. At the same time, there's a feeling of vulnerability, so it's a really interesting way to connect." What do private clients ask for? "It could be hand holding, synchronized breathing, eye-gazing. I've done cuddling while sitting, whether it's an embrace, holding hands, or their head in my lap, or standing and holding each other. They come to me for relaxation."