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Makeup Industry's Corruption, Profiteering, 'Expert Opinions' For Sale, Organic School Lunches
October 26, 2015

Dear friends,

Makeup Industry's Corruption, Profiteering

Below are key excerpts of revealing news articles on the makeup industry's shameless corruption in the form of donations of known carcinogens to cancer victims as a marketing ploy for ruthless profiteering, the sale of expert opinions corrupting research and governance, the robbery of a Washington-based human rights group's records in which the CIA is implicated, and more.

Read also wonderfully inspiring articles on the California school seeing improved student health and performance after switching to organic lunches, how 'free money day' is playfully challenging people all over the world to change how they think about money, US artist Ra Paulette's amazing hand-dug, sculptural caves, and more. You can also skip to this section now.

Each excerpt is taken verbatim from the major media website listed at the link provided. If any link fails, see this page. The most important sentences are highlighted. And don't miss the "What you can do" section below the summaries. By educating ourselves and spreading the word, we can and will build a brighter future.

With best wishes for a transformed world,
Mark Bailey and Fred Burks for PEERS and WantToKnow.info

Special note: Read an informative article on how Google is now determining what is "truth" in its search engines. Watch an excellent five-minute video of the craziness around 9/11 by James Corbett. Watch a paradigm-shifting video on the need for more focus on our men and check out this website for more. Watch a promising new documentary on suppressed cancer cures. Explore a 1966 government document proving they were serious about weather modification back then. Read an excellent article on the true risks and dangers of GM foods and cover-up by the GM industry.

Video of the week: Watch an excellent segment by Australia's "60-Minutes" team titled "Spies, Lords and Predators" on a pedophile ring in the UK which leads directly to the highest levels of government. A second suppressed documentary, "Conspiracy of Silence," goes even deeper into this sad subject.

Quote of the week: "The world is a dangerous place to live, not because of those who are evil, but because of those who don't do anything about it."  ~~  Albert Einstein


Why are makeup companies able to give breast cancer patients toxic products?
October 17, 2015, The Guardian (One of the UK's leading newspapers)
http://www.theguardian.com/commentisfree/2015/oct/17/why-are-makeup-companies-able...

No industry has aligned itself more closely with the breast cancer movement than the cosmetics industry. Yet while they prominently claim to care about women with breast cancer, their pink ribbon products all too often actually increase risk of the disease. Look Good Feel Better is a ... program run by the Personal Care Products Council (PCPC), the largest national trade group for the cosmetics industry, and the American Cancer Society (ACS), the nation’s largest cancer charity. They hold free workshops that give beauty tips and complimentary makeup kits to women in cancer treatment. Member companies of the [PCPC] donate cosmetic products for the kits given to cancer patients. The American Cancer Society administers the program nationwide. Many of the Look Good Feel Better kits contain ... carcinogens and hormone disruptors. These chemicals ... increase breast cancer risk, [and] interfere with breast cancer treatment. Most breast cancers are hormone-driven and common treatments target the body’s hormonal system. Some hormone disruptors – including methylparaben, which is in concealer and face wipes the ACS is giving to cancer patients – have been shown in a lab to interfere with Tamoxifen, a common hormonal breast cancer treatment. While the European Union has banned 1,300 chemicals from use in cosmetics, the United States has banned fewer than one dozen. The Personal Care Products Council spends millions of dollars lobbying against cosmetic safety regulations.

Note: Read about another example of egregious "pinkwashing" by a fracking company. And watch a promising new documentary on suppressed cancer cures. For more, see concise summaries of deeply revealing corporate corruption news articles, or learn about the promising cancer research too often suppressed in mainstream media.


Is Money Corrupting Research?
October 9, 2015, New York Times
http://www.nytimes.com/2015/10/10/opinion/is-money-corrupting-research.html?_r=0

The integrity of research and expert opinions in Washington came into question last week, prompting the resignation of Robert Litan, an economist, from his position as a nonresident fellow at the Brookings Institution. Senator Elizabeth Warren raised the issue of a conflict of interest in Mr. Litan’s testimony before a Senate committee. The testimony was based on a paper Mr. Litan had prepared for the Capital Group, a mutual fund company. Mr. Litan disclosed that the Capital Group, which has a stake in the debate, had funded his paper, but he did not disclose that it had also commissioned it. At stake is the integrity of the research process and the trust the nation puts in experts, who advise governments and testify in Congress. Had [Litan's] conclusions not pleased the Capital Group, it would probably have found a more compliant expert. And the reputation of not being “cooperative” would have haunted Mr. Litan’s career as a consultant. The practice of bending an opinion for money is so widespread as to be the norm. By shedding light on how funding of research can affect its content, Senator Warren increased the reputational penalty for experts who bend to special interests. But we need two more changes. Congressional testimony and policy papers should be posted online at least two weeks in advance of a hearing and open for comments. And all expert witnesses should be disclosed to the public, with a time delay if needed for confidentiality.

Note: Read more about how big money buys off institutions democracy depends on. Then see these concise summaries of deeply revealing corporate corruption news articles from reliable major media sources.


What to do about big banks?
October 14, 2015, Baltimore Sun (One of Baltimore's leading newspapers)
http://www.baltimoresun.com/news/opinion/bal-what-to-do-about-big-banks...

Giant Wall Street banks continue to threaten the well-being of millions of Americans. Back in 2000, before they almost ruined the economy and had to be bailed out, the five biggest banks on Wall Street held about 25 percent of the nation's banking assets. Now they hold more than 45 percent. In 2012, JPMorgan Chase, the largest bank on Wall Street, lost $6.2 billion betting on credit default swaps - and then publicly lied about the losses. It later came out that the bank paid illegal bribes to get the business in the first place. In May, the Justice Department announced a settlement of the biggest criminal price-fixing conspiracy in modern history, in which the biggest banks manipulated the $5.3 trillion-a-day currency market in a "brazen display of collusion," according to Attorney General Loretta Lynch. Wall Street's investment bankers, key traders, top executives, and hedge-fund and private-equity managers wield extraordinary power. They're major sources of campaign contributions to both parties. In addition, a lucrative revolving door connects the Street to Washington. Key members of Congress, especially those involved with enacting financial laws or overseeing financial regulators, have fat paychecks waiting for them on Wall Street when they retire. Which helps explain why no Wall Street executive has been indicted for the fraudulent behavior that led up to the 2008 crash. Or for the criminal price-fixing scheme settled in May. Or for other excesses since then.

Note: Does it at all seem strange that after the bailout in 2008, the percentage of US banking assets held by the big banks has almost doubled? Could this possibly have been planned? For more along these lines, see concise summaries of deeply revealing financial industry corruption news articles from reliable major media sources.


Meanwhile, in Iceland, the 26th banker has been jailed for their role in the 2008 financial crisis
October 23, 2015, The Independent (One of the UK's leading newspapers)
http://i100.independent.co.uk/article/meanwhile-in-iceland-the-26th-banker-has-been...

While British and American bankers who brought the world's economy to its knees in 2008 have barely faced the consequences for their actions, in Iceland, it's a different story. The Nordic nation, which was one of the worst affected by the 2008 financial crisis, has sentenced 26 bankers to a combined 74 years in prison. In two separate rulings last week, the Supreme Court of Iceland and Reykjavik District Court sentenced six top managers of two national banks for crimes committed in the lead up to the banking sector's collapse, bringing the total number of people who have faced the music for their roles in the crash to 26. At the moment the maximum penalty for white collar crime in Iceland is six years. Iceland deregulated its financial sector in 2001, and manipulation of the markets by bankers led to a system-wide meltdown when the global economy tanked in 2008. Iceland's economy is now in comparatively [good] health since the country was forced to borrow heavily from the International Monetary Fund seven years ago. As Iceland's president Olafur Ragnar Grimsson said when asked how the country recovered so quickly: "We were wise enough not to follow the traditional prevailing orthodoxies of the Western financial world in the last 30 years. We introduced currency controls, we let the banks fail, we provided support for the poor, and we didn’t introduce austerity measures like you’re seeing in Europe." In the US and the UK, of course, we just bailed them out.

Note: According to the New York Times, the lines between Washington and Wall Street are blurred. Will US officials ever get serious about about financial industry corruption?


Confidential files on El Salvador human rights stolen after legal action against CIA
October 23, 2015, The Guardian (One of the UK's leading newspapers)
http://www.theguardian.com/world/2015/oct/23/el-salvador-civil-war-classified-files-stolen

Confidential files containing evidence of violations committed during El Salvador’s civil war have been stolen from a Washington-based human rights group days after it launched legal proceedings against the CIA over classified files on a former US-backed military commander implicated in massacres, death squads and forced disappearances. A computer and hard drive containing testimonies from survivors were stolen from the office of the director of the University of Washington Center for Human Rights (UWCHR) last week. The director’s office was the only one raided, there were no signs of forced entry, and items of monetary value were left behind. The stolen files contained details of investigations related to the 1980-1992 civil war, which left at least 75,000 people dead, 8,000 missing and a million displaced. The vast majority of crimes were committed by US-backed military dictatorships against civilians ... suspected of supporting the leftist guerrillas, according to the UN. Perpetrators were granted immunity from prosecution by a 1993 amnesty law, which remains intact despite being ruled illegal by the Inter American Court of Human Rights. The UWCHR has uncovered previously unseen information held by federal agencies such as the CIA and DEA, which it has shared with relatives of victims. The group filed a freedom of information suit against the CIA on 2 October. The sensitive files were stolen two weeks later. Several rights groups in El Salvador investigating war crimes have suffered similarly suspicious robberies.

Note: Several military human rights abusers in El Salvador were trained by the US Army's School of the Americas, along with over 500 known human rights abusers.


OECD: leading countries spend $200bn a year subsidising fossil fuels
September 21, 2015, The Guardian (One of the UK's leading newspapers)
http://www.theguardian.com/environment/2015/sep/21/oecd-nations-200bn-subsidisies...

Rich western countries and the world’s leading developing nations are spending up to $200bn (£130bn) a year subsidising fossil fuels, according to a report from the Organisation for Economic Cooperation and Development. The ... thinktank said its 34 members plus six of the biggest emerging economies – China, India, Brazil, Indonesia, Russia and South Africa – were spending money supporting the consumption and production of coal, oil and gas that should be used to tackle climate change. The OECD secretary general, Angel Gurría, [said] that governments were spending almost twice as much money subsidising fossil fuels as was needed to meet the climate-finance objectives set by the international community at climate change summits, which have set a target of mobilising $100bn a year by 2020. Although ... fossil fuel subsidies were on a downward trend since peaking in 2011-12, the thinktank said they remained high. “By distorting costs and prices, fossil-fuel subsidies create inefficiencies in the way we generate and use energy,” Gurría said. “But most importantly, fossil-fuel subsidies undermine efforts to make our economies less carbon-intensive while exacerbating the damage to human health caused by air pollution.”

Note: The International Monetary Fund recently estimated that fossil fuel companies globally receive $5.3 trillion in yearly subsidies. In the US, these subsidies are granted by politicians that receive significant campaign contributions from the fossil fuel industry.


‘The Devil’s Chessboard,’ by David Talbot
October 16, 2015, San Francisco Chronicle (San Francisco's leading newspaper)
http://www.sfgate.com/books/article/The-Devil-s-Chessboard-by-David-Talbot-6574578.php

David Talbot despises Allen Dulles. As director of the CIA, Talbot declares, Dulles exemplified the “frightening amorality that prevailed at the pinnacle of American power” at the height of the Cold War. As a lawyer for Sullivan and Cromwell in the 1930s, Dulles protected and promoted Nazi-controlled cartels. He used his influence in the Office of Strategic Services and the CIA to shield former Nazis from prosecution for war crimes in the ’40s and ’50s. Dulles organized the disastrous Bay of Pigs invasion of Cuba, [and was] willing to manipulate and undercut American presidents. In “The Devil’s Chessboard,” David Talbot, the founder and former editor in chief of Salon and former senior editor at Mother Jones, examines Dulles’ career and adds several more “achievements” to his dark resume. Talbot’s indictment is long. He suggests that had President Franklin D. Roosevelt lived, Dulles might well have faced criminal charges for hiding the U.S. assets of German corporations and destroying incriminating evidence. By 1963, Talbot insists, a clear consensus had emerged among corporate leaders “and within America’s deep state” that Kennedy was a threat to national security and had to be removed. Dulles, they concluded, “was the only man with the stature, connections, and decisive will to make something of this enormity happen." [Dulles] then lobbied Lyndon Johnson to appoint him to the Warren Commission, where he saw to it that Lee Harvey Oswald would take the fall as the “lone gunman.”

Note: Read another good article on Talbot's book revealing evidence in the JFK killing. And isn't it interesting that no other major media seemed to find this book worth a review, even though Talbot is well known as the founder of the website Salon.


Manhunting in the Hindu Kush
October 15, 2015, The Intercept
https://theintercept.com/drone-papers/manhunting-in-the-hindu-kush/

From 2011 to 2013, the most elite forces in the U.S. military, supported by the CIA and other elements of the intelligence community, set out to destroy the Taliban and al Qaeda forces that remained hidden ... along Afghanistan’s northeastern border with Pakistan. Dubbed Operation Haymaker, the campaign has been described as a potential model for the future of American warfare. The military’s own analysis demonstrates that the Haymaker campaign was in many respects a failure. The vast majority of those killed in airstrikes were not the direct targets. Nor did the campaign succeed in significantly degrading al Qaeda’s operations in the region. The frequency with which “targeted killing” operations hit unnamed bystanders is among the more striking takeaways from the Haymaker slides. [Documents obtained by The Intercept] show that during a five-month stretch of the campaign, nearly nine out of 10 people who died in airstrikes were not the Americans’ direct targets. Larry Lewis, formerly a principal research scientist at the Center for Naval Analyses, ... found that drone strikes in Afghanistan were 10 times more likely to kill civilians than conventional aircraft. This month, an American airstrike on a hospital run by the international organization Médecins Sans Frontières ... killed at least a dozen members of the humanitarian group’s medical staff and 10 patients, including three children. A nurse on the scene recalled seeing six victims in the intensive care unit ablaze in their beds.

Note: Read more about the major failings of US drone attacks. For more along these lines, see concise summaries of deeply revealing war news articles from reliable major media sources.


For Some Military Families, President Obama's Decision To Keep Troops In Afghanistan Is 'Another Knife' In The Heart
October 18, 2015, International Business Times
http://www.ibtimes.com/some-military-families-president-obamas-decision-keep-troops...

U.S. President Barack Obama’s pledge Thursday to keep American troops in Afghanistan through 2016 was the last thing Mary Hladky wanted to hear. “It’s what we were dreading,” said the mother of three, whose son Ryan is in the National Guard after serving in the Army from 2009 to 2013 and in Afghanistan during the surge in 2011. She said announcements such as the one Obama made last week no longer surprise her, but they are still very upsetting. In May 2014, Obama said it was “time to turn the page on ... the wars in Afghanistan and Iraq,” saying he would withdraw the last American troops from the former country by 2016. Thursday, the president reversed course, saying the U.S. would keep at least 9,800 troops in the Central Asian nation through most of 2016, with at least 5,500 of them there at the end of next year. Obama ... was joined by Vice President Joe Biden and top military leaders when he made the announcement in Washington. After her son’s deployment, Hladky joined a group called Military Families Speak Out (MFSO), which has for years urged lawmakers to bring U.S. troops back from the conflicts in Afghanistan and Iraq. Although Obama said last week he opposes the idea of what he called “endless war,” it appears the decision to conclude what is now a 14-year-old conflict in Afghanistan will no longer be his to make, given the end of his term in office in January 2017. Meanwhile, his move has resulted in a tremendous amount of anger and betrayal being felt among many military families.

Note: For more along these lines, see concise summaries of deeply revealing war news articles from reliable major media sources.


Ex-MP to be interviewed by police over paedophile ring claims
September 26, 2015, The Guardian (One of the UK's leading newspapers)
http://www.theguardian.com/uk-news/2015/sep/26/former-mp-interviewed-police-paedophile...

A former MP is to be interviewed under caution by police over claims that he was part of a paedophile ring who repeatedly sexually assaulted a young girl in the 1980s and 1990s. The man has been in communication with Staffordshire police, who are investigating. The alleged victim, Esther Baker, waived her right to anonymity to make the claims public in May. She has said her abusers possibly included a peer and a judge, and that the abuse went on for four years from the age of six, in the woodland and at other locations, often while police officers stood guard. Baker has also alleged that she was sexually abused at a flat in London, which she now believes to be Dolphin Square – the location at the centre of the Metropolitan police’s Operation Midland inquiry into the alleged murders of three children by high-profile individuals in a paedophile ring. The former politician, who has not been named ... is one of 1,400 high-profile individuals who have been or are under police investigation across the country for child abuse dating back decades. They include 76 politicians, alive and dead, 135 celebrities and 43 people from the music industry. The case has been referred to Operation Hydrant, a national team coordinating the investigations taking place across the country, which was set up in the wake of the Jimmy Savile revelations and the increase in reporting of child sexual abuse which followed.

Note: Watch an excellent segment by Australia's "60-Minutes" team titled "Spies, Lords and Predators" on a pedophile ring in the UK which leads directly to the highest levels of government. A second suppressed documentary, "Conspiracy of Silence," goes even deeper into this sad subject.


Liberal senator Bill Heffernan says former prime minister a suspected paedophile
October 21, 2015, Sydney Morning Herald (One of Australia's leading newspapers)
http://www.smh.com.au/federal-politics/political-news/liberal-senator-bill-heffernan...

A former Australian prime minister is on a list of "alleged paedophiles" that Liberal senator Bill Heffernan claims forms part of a police document. Senator Heffernan used a Senate estimates committee hearing on Tuesday to discuss the list of 28 people. Many ... named in the documents were "prominent". Senator Heffernan had shown the documents to the Royal Commission into Institutional Responses to Child Sexual Abuse but was told they were not part of its terms of reference. The commission, which was established in 2014, has inquired into child abuse in a wide range of institutions, including sporting groups, churches and after-school care services. It has power to look at abuse that occurs in an institutional context. Senator Heffernan called for the commission's terms to be changed to include the "institution of the law". He accused former royal commissioner Justice James Roland Wood of refusing to investigate lawyers who had allegedly attended a Kings Cross "boy brothel". "I did ask the commissioner why. He said he'd deny if I ever mentioned it," Senator Heffernan said. "[The commissioner] said, 'We've decided not to revisit that issue because the public would lose confidence in the judiciary.'" The senator said he had a list of all of the lawyers who allegedly attended the club, some of whom were still practising.

Note: Watch an excellent segment by Australia's "60-Minutes" team titled "Spies, Lords and Predators" on a pedophile ring in the UK which leads directly to the highest levels of government. A second suppressed documentary, "Conspiracy of Silence," goes even deeper into this sad subject. For more along these lines, see concise summaries of deeply revealing sexual abuse scandal news articles from reliable major media sources.


FCC gives inmates price break on prison phone calls
October 22, 2015, Miami Herald/Associated Press
http://www.miamiherald.com/news/nation-world/national/article40887486.html

The Federal Communications Commission voted to cap the price that phone companies can charge for calls to and from prison inmates, which they say can run up to a staggering $14 per minute. The rates for prison phone calls far exceed those of the general public, with the financial burden falling on the families of the more than 2 million incarcerated Americans. Under the new rules, scheduled to go into effect in early 2016, most prison inmates will not be charged more than 11 cents per minute for any call. The rules will ... also curb the extra charges that can often tack on up to an extra 70 percent, according to the commission. “The truth is that each of us is paying a heavy price for what is now a predatory, scaled market regime,” said Democratic FCC Commissioner Mignon Clyburn. “Not one of us here would ever consider paying $500 a month for a voice-only service where calls are dropped routinely for no reason.” While they don’t ban them outright, the new FCC rules also strongly discourage what they describe as kickbacks, the commission phone companies usually pay correctional facilities to win lucrative phone service contracts. “Incarceration is a policy choice, and it’s imminently unfair to then ask the families to pay for the correctional budgets,” said Aleks Kajstura, legal director at the Prison Policy Initiative ... citing the case of one inmate who faced a $56 bill for a four-minute conversation with a pro bono attorney.

Note: For more along these lines, see concise summaries of deeply revealing prison industry corruption news articles from reliable major media sources.


Inspiring Articles


Marin City school says it's first in US to have all organic lunches
August 27, 2105, ABC News (San Francisco affiliate)
http://abc7news.com/education/marin-city-school-says-its-first-in-us-to-have-all...

School lunches are undergoing a big change in Marin County [CA]. In fact, one school might be making food history. This is school lunch as a fine dining experience, with fresh flowers on each table and the chef sitting down to personally explain his menu; one he's made from scratch. And everything is 100 percent organic and non-genetically modified. The Marin City School District is said to be the first in the nation to offer that. "It's literally the best we can get, that's the starting point," said Judi Shils, director of Turning Green. "That's how we can begin to start making bodies healthy and minds healthy." Turning Green is a nonprofit that launched the Conscious Kitchen at Bayside Martin Luther King Jr. Academy in 2013 and this year added a second site. Some of the produce comes from the school's own garden. Because many of the students qualify for free or reduced lunch, the federal government picks up the tab for the meals. But the Conscious Kitchen also has an influential local partner. Justin Everett, the acclaimed Executive Chef at Cavallo Point Lodge in Sausalito, consults on menus and mentors some of the students. "Food speaks to everybody and that's this great way that we can connect with kids," said Everett. For some, it's a learning process. "I didn't like everything," said one student. But most like the switch from pre-packaged foods. "It's fresh, doesn't have pesticides in it," said another student. A healthy breakfast and a snack are also served and educators say they've seen improvement in behavior and grades.

Note: This article neglected to mention that teachers at the school have reported that as a result of the dietary change, they have seen increased leadership qualities exhibited by students, improved academic performance, and a huge 67% decrease in disciplinary cases.


Free Money Day: what happens when you give money to strangers?
September 15, 2015, The Guardian (One of the UK's leading newspapers)
http://www.theguardian.com/sustainable-business/2015/sep/15/free-money-day-generosity...

Free Money Day, being celebrated today, is an annual event where people hand out money to strangers, two notes or coins at a time, asking them to pass half on to someone else. Using fun and intrigue, the day encourages conversations about our broken financial system and how its very design increases inequality. The Free Money Day project began in 2011 when a number of researchers at the Post Growth Institute were looking for a way to engage the broader population in a conversation on financial reform. Four years later, more than 200 Free Money Day events spanning 41 countries have been held, and more than US$10,000 (£6,500) has been distributed. In Moerewa, New Zealand, for example, buskers Emma and Derek handed out money to people listening to their music. In Mexico City, Axel gave his money to people living on the streets with a request that they in turn pass half on to strangers. In Utah, Roger handed out two $1 bills to each of his restaurant co-workers. Others have taken the experiment beyond money. In 2012, Gonçalo’s video store in Lisbon, Portugal, for example, offered free movie rentals. In the same year, Layne and Patcharin in Chiang Mai, Thailand, were so inspired by the Free Money Day concept that they gave away half of their 14-acre land holding to begin a land trust for permaculture farmers. By exploring the real value of money, Free Money Day encourages people to consider how they can put it to better use.

Note: Explore a treasure trove of concise summaries of incredibly inspiring news articles which will inspire you to make a difference.


The cave digger: Hewing art from the very landscape
May 18, 2014, CBS News
http://www.cbsnews.com/news/the-cave-digger-hewing-art-from-the-very-landscape/

Ra Paulette ... has been scraping and shaping New Mexico's sandstone into man-made caves of art. He calls them his wilderness shrines - massive in scale, poetic in their design. "I see this as an environmental project; I'm trying to open up people's feelings," he said. He has no degree in sculpting. He's not a structural engineer, and he's not an architect. He is simply a man who found his passion. "Most of the wonder that I feel is in the actual making of the caves," he said. "Once they're made, I move on, if I want fresh wonder." He's found that fresh wonder digging about a dozen caves so far, most commissioned by nearby residents who want a piece of livable art. One cave along the Rio Grande River even has power, a wood floor, and a colorful bathtub with running water. It took Paulette two years to dig. He charged a mere $12 an hour in labor. "You don't do this for the money, you're not getting rich off making these beautiful places," said Cowan. "No, it's the process, you know? I'm having the time of my life." Recently ... documentary filmmaker heard of the caves, and spent three years following Paulette as he dug. The result was a film so unique it was nominated for an Academy Award. Suddenly, Ra Paulette was a caveman with a following. Showing us his latest project, [he said], "This is the largest thing I've ever done." At 67, he'll be well into his 70s before he shares this cave with the world. He hopes those who come here will find in its solitude what Ra Paulette already has: a sense of peace, and purpose.

Note: These caves bear some similarity to the intriguing carved caves in New Mexico allegedly created by a group called the WingMakers.


Filmmakers’ Pitch: See Our Movie, Save the World
September 29, 2015, New York Times
http://www.nytimes.com/2015/09/30/movies/racing-extinction-and-this-changes-everything...

Two movies on similar missions are opening within weeks of each other this season, “Racing Extinction” and “This Changes Everything,” both exploring the devastation humanity has wrought on the natural world. Yet rather than focusing only on what is dying and lost, both films offer messages of hope, profiling people who have helped stop ... the pillaging of wildlife and land. Naomi Klein, who adapted “This Changes Everything,” based on her book of the same name, said a film salesman ... told her that he would market the movie only if there was no reference to climate change in the marketing. If you beat people over the head with shame, guilt and despair ... people turn away and try to forget about it. Cognizant of such aversion, the teams behind each film ... developed similar plans: target the people most passionate about what’s at stake, and bank on them to draw in others. “We want to make sure we approach the core audience directly,” said Richard Abramowitz, whose company, Abramorama, is distributing both films. “Racing Extinction” got a head start with its message this summer when the director and his collaborators projected images of endangered animals onto the Empire State Building. “This Changes Everything”... focuses on grass-roots movements that thwarted oil companies and communities that embraced renewable energy. It’s all part of the effort to get people to see the movie and then take an action.

Note: Explore a treasure trove of concise summaries of incredibly inspiring news articles which will inspire you to make a difference.


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